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3 Things Security Newcomers Should Know |
| Olivia Crump, Business Operations Coordinator at SAGE Integration, discusses the three things that all newcomers to the security industry should know. |
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5 QUESTIONS TO UNLOCK YOUR BRAND |
| Blog post from Alethia O'Dell, Northland Controls, PSA Sales & Marketing Committee Member. |
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5 Things to Do After a Tradeshow |
| Sharon Shaw, Client Development Manager for Tech Systems, Inc. describes what you should do after a tradeshow. |
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9 Places to Get Awesome Pictures Online for Free (and Without Copyright Restrictions) |
| Everyone knows the clickability of an article or blog increases dramatically with the right image. But despite the fact that there are billions of digital pictures, it seems that finding high-quality images is still a challenge. Enter a number of sites that offer some truly unique and stunning images for free. Here, I've prioritized the ones that make it easy to search. Sometimes it's nice to get lost in beautiful images, but when you're under a time crunch and need the right image now, you don't have time to mess around. |
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FY20: 10 LinkedIn Strategies for Building Your Business |
| Are you using all the tools at your disposal to help your company succeed? LinkedIn is a simple, social-sharing platform home to more than 450 million professionals across the world. Whether you are looking to hire great talent, drive potential sales growth, build strategic partnerships or effectively advertise to your company?s appropriate audience, LinkedIn is the next step to improving your business's growth. |
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FY20: Infographic - Onboarding |
| For employee Onboarding. |
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FY20: MEET THE MEMBERS Sales & Marketing Committee |
| Meet the Members of the FY20 PSA Security Network Sales & Marketing Committee through member pictures and biographies. |
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FY20: PSA Sales & Marketing Committee: Wordpress 101 |
| Stephanie Whalen of the PSA Sales & Marketing Committee provides an overview of Wordpress. |
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FY20: PSA TEC 2019 Sales & Marketing Committee Executive Summary |
| Read about PSA's Sales & Marketing Committee sessions at PSA TEC 2019! |
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FY20: Sales & Marketing Committee - The Evolving Sales & Marketing Landscape During COVID-19: Recommendations from the PSA Sales & Marketing Committee |
| The PSA Sales & Marketing Committee sat down to discuss how the COVID-19 pandemic has changed the business landscape and what security integrators can do to adapt. |
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FY20: SALES & MARKETING COMMITTEE Chairman Update |
| Learn about the direction and work of the PSA Security Network Sales & Marketing Committee with an FY20 update from Chairman Grady D. Jett. |
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FY20: SALES & MKTG COMMITTEE - Sales Training Process |
| John Nemerofsky, Chief Operating Officer of Sage Integration, created this sales training process as a supplement to his 30-60-90 day plan. |
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FY20: SALES & MKTG COMMITTEE- Double Your Business Valuation - Just Make Sure You Have the Right Legal Framework in Place |
| Cliff Franklin, CEO of Sabre Integrated Security, suggests how to increase your business valuation. |
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FY20: SALES & MKTG COMMITTEE- Time Management |
| Denise Niles, Vice President of Key Accounts at Advanced Electronic Solutions, discusses the importance of time management. |
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FY20: The Systems Integrator's 30, 60, 90-Day Plan Sales Onboarding |
| The 30, 60, 90-Day Plan is designed to give any new sales employee the proper training for PSA sales. Follow the tactics below for optimal understanding of PSA sales policies and procedures. |
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FY2017 Sales & Marketing Committee Chairman Update |
| Sharon Shaw, Client Development Manager, Tech Systems, Inc. Whether you have a tenured staff or seasoned sales professionals, or an up-and-coming group of enthusiastic rookies, we are dedicated to building them us so you can continue to grow and prosper.
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FY2018 Sales and Marketing Committee Chairman Update |
| Robbie Danko, Chairman of PSA's Sales and Marketing Committee, shares her insights on what's to come from the Committee over the upcoming year. |
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FY2019 Sales-Marketing Committee Chairman Update |
| Our committee this year is diverse, talent ranging from the sales, marketing, communications and
operations disciplines. I am excited that having such vast perspectives and experiences will allow us
to deliver comprehensive ideas, tools and resources that will be valuable for PSA Member companies
and the integrator community. |
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FY21: SALES & MARKETING COMMITTEE - 3 Things Security Newcomers Should Know |
| This short article covers three things that someone new to the security industry should know when they're first getting started. |
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FY21: SALES & MARKETING COMMITTEE - Meet The Members |
| Meet the Members of the FY21 PSA Security Network SALES & MARKETING Committee through member pictures and biographies. |
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FY21: SALES & MARKETING COMMITTEE - Quick Reference Leadership Questionnaire |
| Grady Jett, VP Sales at Preferred Technologies, LLC created this quick reference infographic on sales leadership. |
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FY21: SALES & MARKETING COMMITTEE - Welcome to Sales |
| Sales is a fast paced, high stress, high reward department of the company. New hires tend to be under the most stress at scale because of the volume of information coming at them, much like drinking from a fire hose. Implementing a strong onboarding and training program is essential to a successful partnership for employers and employees. |
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FY21: SALES & MARKETING COMMITTEE Chairman's Update |
| Grady D. Jett, Vice-President of Sales for Preferred Technologies and PSA Sales & Marketing Committee Chairman, provides an update on the committee for the 2021 term! |
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FY22: SALES STRATEGY COMMITTEE CHARTER |
| PSA is dedicated to empowering its owners and customers to become the most successful systems integrators in the markets they serve. In support of this mission, PSA has established a Sales and Marketing Committee to share knowledge, foster collaboration, develop resources, and establish industry best practices for navigating the competitive marketplace. |
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HORIZONTAL TANGO: 3 WAYS TO OPEN NEW DOORS |
| Blog post from Denise Niles, Advanced Electronic Solutions, PSA Sales & Marketing Committee Member. |
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Is it Time to Jump on the COVID-19 Bandwagon? |
| Your customers, your employees and you personally have been affected by the changes associated with COVID. Likely, you have been inundated with conference calls, webinars and emails to name a few. When is enough, enough? As an integrator, the answer to that question is driven by the needs and demands of our customers. Even then, should we change our business plans and product offerings, only to jump on the COVID Bandwagon? Your Sales and Marketing team made up of members from across the nation weigh in with?their personal opinions. |
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PSA Committees: 90 Terms and Acronyms Your Team Needs to Know |
| The PSA Committees wrap up the 2017/2018 term with a glossary of terms and acronyms that are useful to companies and individuals in the physical security industry. |
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PSA Sales & Marketing Committee - Core Values Infographic |
| In this new infographic, the PSA sales and marketing committee explores a key aspect of your company: core values. These values help define your company identity and form messaging across your organization. |
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PSA Sales & Marketing Committee - What to do After a Networking Event Infographic |
| The PSA Sales and Marketing committee explores what happens AFTER a networking event! Find tips and tricks for connecting, plus an example of what makes a good (or bad!) social media connection. |
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PSA Sales & Marketing Committee TEC 2018 |
| During PSA TEC 20187, PSA?s Sales and Marketing Committee hosted two peer-led, interactive education sessions: Networking: It Ain?t Just Cocktailing and Handshakes and Marketing Content: Methods for Increasing Company Participation in a Company?s Marketing Message. These interactive sessions were delivered by industry experts and peers who shared their experiences and insights into being better Sales and Marketing leaders in their organizations and in the industry. |
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PSA TEC 2017 - Sales & Marketing Committee Session Summary |
| PSA's Sales & Marketing Committee hosted 3 sessions at PSA TEC: (1) New to Security? 10 Things Every Sales Professional Should Know Before Making Sales Calls, (2) From Sales Rockstar to Superstar, (3) Marketing Content Development - A Workshop for Security Professionals. |
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PSATEC2016 Executive Summary Secrets of Synergy Between Sales & Operations |
| Hosted by the PSA Project Management and Sales & Mktg. Committees, this interactive session will empower sales reps and project managers with ideas for protecting margins, managing customer expectations, and developing good communication systems with stakeholders from pre-sales meetings through delivery |
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Selling with Aloha |
| Dieter Giblin, Security Consultant for Integrated Security Technologies, Inc. shares his experience of selling with Aloha. |
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Taking Commodity to Value |
| Dieter Giblin, Security Consultant, Integrated Security Technologies, Inc. shares tips on how to avoid being a 'JASR,' otherwise known as 'Just Another Sales Rep' in "Taking Commodity to Value." |
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TEC2016 S&M Executive Summary - Being Busy is Boring - Finding Focus is Fabulous! |
| This interactive workshop, facilitated by PSA's Sales & Marketing Committee, focused on developing a plan to improve sales & marketing results by applying knowledge gained from the week at TEC. |
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TEC2016 S&M Executive Summary - Branding From the Inside Out |
| Is your brand consistently portraying the right image? We all work so hard developing our culture and setting standards for our performance, but is our greatness what others see? |
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TEC2016 S&M Executive Summary - How Was I Supposed to Know |
| In this introduction to the PSA Security Network and security industry, the Sales and Marketing committee provided valuable information and tools to jumpstart the TEC experience. |
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VERTICAL MARKET SALES |
| Blog post from Januari M. Santiago, IST, PSA Sales & Marketing Committee Member. |
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Welcome to Sales: Are you Setting Up Your New Employees For Success? |
| Randi Beck, Strategic Planning Analyst at Preferred Technologies, LLC, shows why implementing a strong onboarding and training program is essential to a successful partnership for employers and employees. |
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WORK LIFE INTEGRATION: 5 TIPS ON HOW TO EMBRACE THE NEW AGE OF BALANCING IT ALL |
| Blog post from Stephanie Whalen, Paladin Technologies, PSA Sales & Marketing Committee Member. |
